2012

An advertising campaign of Toshiba laptops and TVs

Client

Toshiba

Mission

To develop an advertising campaign and produce promo videos of Toshiba laptops and TVs.

Within the framework of the advertising campaign to focus on a technological innovation –wireless connection of Toshiba laptops and TVs.

Idea

Toshiba always aspires to provide with technologies that do not exist yet and come from the future.                                                                             

We created the world of the future where Toshiba technologies were casual and trivial things. That was the world from where the new technologies come.

реализация

Within the framework of the advertising campaign we produced the commercial of the brand and three promo videos of products and added print advertisements of Satellite U840W Ultrabook , Portege Z930 Ulltrabook and TV VL963.

Result

The commercial got into the weekly TOP 5 and got mentioned at Adforum.com, International advertisement website.